Welcome to STiCKi’s blog! Whether you need print marketing ideas, industry updates, or other valuable content, we talk all things packaging and promotion.
STiCKi began over 25 years ago. We stay on top of industry trends and best practices and continue to discover how the worlds of marketing, advertising, and printing are evolving. Check out our blog for the latest commentary!
The world is moving towards sustainability and eco-friendly materials, products, and practices. Some retailers are doing away with plastic bags. Packaging is being printed and manufactured with reusable or more responsibly sourced materials. Businesses everywhere are taking steps to reduce carbon emissions and decrease waste. In addition to changes in energy consumption and business operations, companies are looking for ways to apply sustainability to their marketing. Sustainable printing practices are possible with eco-friendly printing materials!
When you imagine corporate gifting, a boardroom of well-dressed CEOs exchanging elegantly wrapped presents might pop into your mind. Corporate gifting is more expansive, however. This type of gifting covers almost anyone who has anything to do with your company. Corporate gifting can include gifts sent or received by a company’s employees, customers (current and
There aren’t enough hours in a day. Does that sound familiar? Managing a business often means overseeing multiple workers, teams, or departments. Having so much to do can leave anyone pressed for additional time to take on more work. Printing could be an area your business struggles to keep up with. From catalogs to flyers, even small businesses can find themselves lacking professional marketing materials. If your company’s current printing operations are non-existent or barely functional, STiCKi has you covered. Learn from our decades of industry-leading heritage as we show you how outsourced printing services can help streamline business operations.
Direct mail is an effective, time-tested way to reach audiences. According to the Association of National Advertisers, direct mail provides an average return on investment (ROI) of 161%! The next best response rate? Email, with an average ROI of 44%. Sending direct mail doesn’t guarantee success, but your business can begin achieving these skyrocketing direct mail ROIs. Don't waste time and energy guessing what entices people to act on direct mail. Learn how to do direct mail marketing from the experts at STiCKi!