Welcome to STiCKi’s blog! Whether you need print marketing ideas, industry updates, or other valuable content, we talk all things packaging and promotion.
STiCKi began over 25 years ago. We stay on top of industry trends and best practices and continue to discover how the worlds of marketing, advertising, and printing are evolving. Check out our blog for the latest commentary!

Detailed cut dieline on gray background.
Packaging
The Importance of Dielines in Custom Packaging

If you don’t have experience with product packaging, you may hear certain terms for the first time. One such term is “dieline.” Whether used in a print or packaging campaign, dielines are far more important than they might initially seem. Nearly every package design has dielines. But what are they? Why are dielines beneficial? STiCKi can answer your questions. Our company has spent over three decades working with printing and package design. Here’s a closer look at packaging dielines and what makes them important, especially for custom product packages.

Blume lavender blend in a flexible pouch with cup.
Packaging
Unwrapping the Power of Flexible Packaging: Benefits, Use Cases, and Brand Success Stories

In today's world, packaging plays an important role in influencing brand perception, assuring product safety, and furthering sustainability objectives. Flexible packaging stands out as a disruptive solution, providing numerous benefits that appeal to both consumers and businesses. In this talk, we will look at the fundamental benefits of flexible packaging, its numerous applications, and important endorsements from leading brands that are driving its wider acceptance.

MAST Brother's Chocolate bars on a white background.
Graphics & Design
2024 Label and Package Design Trends: Elevating Your Brand with Custom Designs

In the dynamic world of product branding, staying ahead of the curve is crucial to captivate consumers and stand out in the market. As we step into 2024, the landscape of label and package design continues to evolve, presenting exciting opportunities for brands to unleash creativity and resonate with their audience. In this blog post, we'll explore the top label and package design trends of 2024, focusing on the power of custom designs to elevate your brand identity and leave a lasting impression.

Swan Packaging on a mirror outside.
Packaging
Startup Guide: Standout Packaging for Your Brand

In the world of business, packaging plays a vital role in captivating consumer attention, establishing brand identity, and ultimately driving sales. Custom packaging allows businesses to create a lasting impression, making it a powerful marketing tool. In this comprehensive guide, we will delve into the process of designing custom packaging that effectively reflects your brand identity. Whether you are a packaging manufacturer or a business looking to invest in custom packaging, read on to discover valuable insights and expert tips.

PopWe Box with hands on orange background.
Graphics & Design
Elevate Your Art: Matching Packaging Aesthetics to Your Masterpieces

Packaging is more than just protection; it's an expression of your creative vision. Each form of packaging material provides distinct options to enhance the presentation of your artwork, ranging from colors and vibes to designs and finishes. Let's look at how to match your packaging aesthetics to various materials, ensuring that each unwrapping experience is a work of art in and of itself.