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Welcome to STiCKi’s blog! Whether you need print marketing ideas, industry updates, or other valuable content, we talk all things packaging and promotion.
STiCKi began over 25 years ago. We stay on top of industry trends and best practices and continue to discover how the worlds of marketing, advertising, and printing are evolving. Check out our blog for the latest commentary!

A crisp booklet that displays photos and texts
Print Marketing
Why Print Marketing Is Still Important for Brands

With so much focus on digital advertising, it’s easy to think print marketing is no longer necessary. However, despite the rise of online platforms, print marketing continues to be a powerful tool for connecting with customers. Commercial print, particularly brochure printing, is experiencing a strong resurgence, and brands that continue to invest in print materials…

Drunk elephant bottles and box on a yellow background.
Packaging
How to Design Skincare Packaging: A Comprehensive Guide

Skincare packaging plays a crucial role in the consumer experience. It not only serves as protection for the product but also communicates your brand’s story and values. In this article, we’ll dive into how to design skincare packaging—focusing on both primary and secondary packaging, which are both essential for creating a visually appealing, functional, and…

Latest Posts
Custom Product Displays: Enhancing Retail and Brand Experience

A well-designed custom product display can significantly impact how customers interact with and perceive a brand. Whether used in retail environments, trade shows, or corporate settings, custom displays serve as powerful tools for engaging customers and driving sales. Understanding their role, best design practices, and what makes a display memorable can help businesses maximize their…

Sticki branded promo including a waterbottle, tote bag, and mug laying flat.
Company Stores
STiCKi: A New Name for a New Era in Print Marketing

Branding is constantly evolving, and so are we. That’s why we’re excited to introduce STiCKi, the new name for our company, formerly known as International Printing Solutions (IPS). This rebrand isn’t just a new name—it’s a reflection of our evolution into a modern, full-service print marketing powerhouse.

Hotspring Product Page Company Store Mockup view from above laptop with hands on keyboard.
Company Stores
The Growing Demand for Custom Branded Online Company Stores

In 2025, businesses are continuously seeking ways to elevate their brand and streamline operations. One of the most innovative and effective solutions to meet these demands is the rise of custom branded online company stores. Companies of all sizes are beginning to recognize the immense value of having a dedicated, tailored online store where they…

Ballast Point packaging imagery.
Graphics & Design
Top 5 San Diego Brands Nailing Print Branding, Packaging, and Swag

San Diego isn't just about beaches and sunshine—it's also home to some seriously cool brands that are killing it with their print branding, packaging, and swag. As a San Diego-based printing company, we can't help but admire how these local businesses are using print to elevate their brand identity and create memorable experiences. So, grab…

Detailed cut dieline on gray background.
Packaging
The Importance of Dielines in Custom Packaging

If you don’t have experience with product packaging, you may hear certain terms for the first time. One such term is “dieline.” Whether used in a print or packaging campaign, dielines are far more important than they might initially seem. Nearly every package design has dielines. But what are they? Why are dielines beneficial? STiCKi…

Person navigating the Sticki company store on a table.
Company Stores
Elevate Your Brand with an Online Company Store: A Comprehensive Guide

In today's competitive labor market, rewarding employees and building loyalty is crucial for businesses of all sizes. One powerful tool that can help transform employee engagement and streamline operations is an online company store. In this comprehensive guide, we'll explore what an online company store is, why it's beneficial for your business, and how you…

Blume lavender blend in a flexible pouch with cup.
Packaging
Unwrapping the Power of Flexible Packaging: Benefits, Use Cases, and Brand Success Stories

In today's world, packaging plays an important role in influencing brand perception, assuring product safety, and furthering sustainability objectives. Flexible packaging stands out as a disruptive solution, providing numerous benefits that appeal to both consumers and businesses. In this talk, we will look at the fundamental benefits of flexible packaging, its numerous applications, and important…

People laughing at a desk in a workplace.
Company Stores
Boosting Employee Engagement: Strategies and Solutions for a Thriving Workplace

Understanding Employee Engagement Before diving into strategies, let’s first grasp the concept of employee engagement. At its core, employee engagement reflects the emotional commitment and dedication employees have towards their work, team, and organization. Engaged employees go beyond completing tasks; they actively contribute ideas, collaborate with colleagues, and take ownership of their roles, driving innovation

MAST Brother's Chocolate bars on a white background.
Graphics & Design
2024 Label and Package Design Trends: Elevating Your Brand with Custom Designs

In the dynamic world of product branding, staying ahead of the curve is crucial to captivate consumers and stand out in the market. As we step into 2024, the landscape of label and package design continues to evolve, presenting exciting opportunities for brands to unleash creativity and resonate with their audience. In this blog post,…

Pantone Swatches being held by a man near his computer.
Printing
Selecting the Right Commercial Printing Services: A Comprehensive Guide

In today's hyper-digitalized world, where every business competes for attention online, standing out can feel like an uphill battle. There's a timeless solution that continues to deliver results: commercial printing services. In this comprehensive guide, we'll dive deeper into commercial printing and learn more about how it can transform your business.

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